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CoachVana

TrueCoach Alternatives (2026): 7 Options Compared

If you are thinking of leaving TrueCoach, these are 7 products a coach can move to, with what each costs at 20 and 50 active clients, who it suits and what it costs you in return. We make CoachVana, so it is listed first and marked as ours; the others are in order of what a coach pays at 20 clients.

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Prices checked against each vendor's own pages, most recently .

Why coaches look for a TrueCoach alternative

TrueCoach costs $69.98123 a month at 20 clients and $164.98123 a month at 50 clients, counting the plan and what it charges for meal plans, automation, taking payments and AI. TrueCoach lists no nutrition and meal plans or AI tools, so its total has nothing for them. What its own pages say a coach gives up:

  • Card processing is a flat 5% of each invoice, taxes included, and it is charged again on refunds.3
  • Nutrition is goals that clients log against in TrueCoach or through MyFitnessPal; no meal-plan builder is published.12
  • Above 50 clients TrueCoach quotes by email rather than publishing a price.1

CoachVana vs TrueCoach, line by line

The 7 alternatives at a glance

What a coach pays a month, billed monthly: the plan plus meal plans, automation, taking payments and AI, before card processing. Each comparison page lists every line and its source.

  1. CoachVanaOurs

    At 20 clients
    $69
    At 50 clients
    $100.99

    Best for: Coaches who want programs, nutrition with meal plans, check-ins, automations and payments with 0% commission in one price, with the first 3 clients free.

    The trade-off: The client phone app is on Google Play for Android phones so far, so clients without it use a free account on the web. Video calls run in Google Meet or your own room, not inside CoachVana.

    CoachVana pricing

  2. Hevy Coach

    At 20 clients
    $5045
    At 50 clients
    $9045

    Hevy Coach lists no nutrition and meal plans, automation, taking payments or AI tools, so its total has nothing for them.

    Best for: Coaches who only need programming, tracking and chat, with clients training in the Hevy app, from $25 a month.46

    The trade-off: No nutrition tracking, meal plans, client payments, booking or automations are listed at any price.45

    CoachVana vs Hevy Coach

  3. My PT Hub

    At 20 clients
    $597891011
    At 50 clients
    $597891011

    Best for: Coaches with large rosters who want unlimited clients, nutrition, bookings and Stripe payments for $59 a month.7812

    The trade-off: Your own store-listed app is $145 a month more, Check-Ins AI $12 and Zapier $19, and PayPal is not supported.713

    CoachVana vs My PT Hub

  4. PT Distinction

    At 20 clients
    $59.90141516
    At 50 clients
    $89.90141516

    Best for: Coaches who want nutrition, automations, AI tools and, on Pro and Master, a branded app in one plan.1417

    The trade-off: Each plan includes a set number of clients and charges for every client past them ($6, $2.40 or $1.60 a month each), and payments run through PayPal, or Stripe linked through Zapier.1415

    CoachVana vs PT Distinction

  5. Kahunas

    At 20 clients
    $691819202122
    At 50 clients
    $691819202122

    Best for: Coaches who want their own branded app in the stores and unlimited clients at a fixed $99 a month.1819

    The trade-off: Automations start on Growth ($69), the store-listed app is Ultimate ($99) and needs your own Apple developer account ($99 a year), and there is no built-in recipe builder.181923

    CoachVana vs Kahunas

  6. CoachRx

    At 20 clients
    $79242526272829
    At 50 clients
    $79242526272829

    CoachRx lists no nutrition and meal plans, so its total has nothing for it.

    Best for: Coaches who design detailed periodized programs and want the whole feature set in every plan.2425

    The trade-off: A 2% platform fee on client payments on top of Stripe's, and clients log food in other apps.2630

    CoachVana vs CoachRx

  7. Everfit

    At 20 clients
    From $12631323334
    At 50 clients
    From $19931323334

    Best for: Coaches who want a free plan for 5 clients and low base prices (10 clients for $29 a month), adding paid modules as they need them.31

    The trade-off: Meal Plans and Recipe Books (from $39), Autoflow (from $29) and payments ($9) are add-ons, and marketplace clients carry a 15% revenue share.313335

    CoachVana vs Everfit

At 20 clients, Hevy Coach ($50), My PT Hub ($59) and PT Distinction ($59.90) cost less than CoachVana's $69. Hevy Coach lists no nutrition and meal plans, automation, taking payments or AI tools, so its total has nothing for them.

At 50 clients, Hevy Coach ($90), My PT Hub ($59), PT Distinction ($89.90), Kahunas ($69) and CoachRx ($79) cost less than CoachVana's $100.99. Hevy Coach lists no nutrition and meal plans, automation, taking payments or AI tools, so its total has nothing for them. CoachRx lists no nutrition and meal plans, so its total has nothing for it.

CoachVana pricing, every level

Also compared, and left off this list because it costs more at 20 clients: CoachVana vs Trainerize.

How this list was made

Every price comes from the vendor's own pricing and help pages, read on the date each comparison page shows, and every total adds the same things: the plan, then meal plans, automation, taking payments and AI. Card processing is left out because it depends on what your clients pay; each comparison page sets it out.

"Best for" and the trade-off restate what those pages say, with the source beside each. Nothing here is a review quote. Prices change, so check the vendor's page before you decide, and tell us if something is out of date.

Try CoachVana beside what you have

See your setup in four steps, then import your programs and one client. Keep TrueCoach running while you decide.

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See your setup in four steps

Your first 3 clients are free. 0% commission on everything you sell.

Sources

  1. 1.TrueCoach pricing (tiers, features by plan, MyFitnessPal nutrition, platforms, extra fees FAQ) (opens in a new tab)https://truecoach.co/pricing/
  2. 2.TrueCoach help center: Nutrition tracking (opens in a new tab)https://help.truecoach.co/en/articles/3047252-nutrition-tracking
  3. 3.TrueCoach help center: Understanding processing fees (a flat 5%, described as Stripe's processing fee) (opens in a new tab)https://help.truecoach.co/en/articles/3491685-understanding-processing-fees
  4. 4.Hevy Coach pricing (client bands, trial, what is included, FAQ) (opens in a new tab)https://hevycoach.com/pricing
  5. 5.Hevy Coach features (the full feature list) (opens in a new tab)https://hevycoach.com/features/
  6. 6.Hevy Coach help center: Hevy App for Clients (opens in a new tab)https://help.hevycoach.com/en/articles/8460770-hevy-app-for-clients
  7. 7.My PT Hub pricing (plans, annual prices, add-ons, branded app versus white label, trial, FAQ) (opens in a new tab)https://www.mypthub.net/pricing
  8. 8.My PT Hub: Nutrition features (650,000+ foods, barcode scanner, meals, recipes) (opens in a new tab)https://www.mypthub.net/features/nutrition-features/
  9. 9.My PT Hub: Business and financial features (Stripe payments) (opens in a new tab)https://www.mypthub.net/features/finance-features/
  10. 10.My PT Hub: AI features (Workouts AI, Check-Ins AI) (opens in a new tab)https://www.mypthub.net/ai-personal-training-app/
  11. 11.My PT Hub: Automated client check-ins (opens in a new tab)https://www.mypthub.net/features/automated-client-check-ins/
  12. 12.My PT Hub: Calendar features (client self-booking, calendar sync, live streams) (opens in a new tab)https://www.mypthub.net/features/calendar-features/
  13. 13.My PT Hub help center: Packages, Stripe payment options (PayPal not supported) (opens in a new tab)https://support.mypthub.net/hc/en-us/articles/22912826876945-Packages-Stripe-payment-options
  14. 14.PT Distinction pricing and pricing FAQ (plans, included clients, extra-client charges, features by plan, trial) (opens in a new tab)https://www.ptdistinction.com/pricing
  15. 15.PT Distinction features (payments, integrations, scheduling, video coaching, platforms) (opens in a new tab)https://www.ptdistinction.com/features
  16. 16.PT Distinction: Nutrition coaching (Calorie Counter, barcode and AI scanner, AI Meal Planner) (opens in a new tab)https://www.ptdistinction.com/nutrition-coaching
  17. 17.PT Distinction: Custom branded fitness app (what can be branded, iOS shared listing) (opens in a new tab)https://www.ptdistinction.com/custom-branded-fitness-app
  18. 18.Kahunas homepage (plans, features, payments, calendar, FAQ, Apple developer fee) (opens in a new tab)https://kahunas.io/
  19. 19.Kahunas help center: What are the prices for your packages? (opens in a new tab)https://help.kahunas.io/en/articles/214-what-are-the-prices-for-your-packages
  20. 20.Kahunas help center: Do you have a food database? (opens in a new tab)https://help.kahunas.io/en/articles/125-do-you-have-a-food-database
  21. 21.Kahunas help center: Walkthrough: Automations (Growth and Ultimate, triggers) (opens in a new tab)https://help.kahunas.io/en/articles/238-walkthrough-automations
  22. 22.Kahunas help center: Do you accept direct debits or integrate with Stripe and PayPal? (opens in a new tab)https://help.kahunas.io/en/articles/28-do-you-accept-direct-debits-or-integrate-with-stripe-and-paypal
  23. 23.Kahunas help center: Is there a way to create recipes on Kahunas? (opens in a new tab)https://help.kahunas.io/en/articles/145-is-there-a-way-to-create-recipes-on-kahunas
  24. 24.CoachRx pricing (client bands, annual prices, trial, transition team) (opens in a new tab)https://www.coachrx.app/pricing
  25. 25.CoachRx help center: Pricing Plans and Feature Comparison (the whole feature set on every plan, RxBot) (opens in a new tab)https://intercom.help/coachrx/en/articles/14310925-coachrx-pricing-plans-feature-comparison
  26. 26.CoachRx help center: Fees (Stripe's fees plus 2%, worked example) (opens in a new tab)https://intercom.help/coachrx/en/articles/6045483-fees
  27. 27.CoachRx help center: Lifestyle Planning (habits, reminders) (opens in a new tab)https://intercom.help/coachrx/en/articles/5829053-lifestyle-planning
  28. 28.CoachRx help center: Macro Calculator (opens in a new tab)https://intercom.help/coachrx/en/articles/11322170-macro-calculator
  29. 29.CoachRx help center: Scheduled Messages (opens in a new tab)https://intercom.help/coachrx/en/articles/9764697-scheduled-messages
  30. 30.CoachRx: Lifestyle Rx (wearable and nutrition app integrations) (opens in a new tab)https://www.coachrx.app/lifestylerx
  31. 31.Everfit pricing (bands, features by plan, add-ons, platforms) (opens in a new tab)https://everfit.io/pricing
  32. 32.Everfit: MacroSnap (an AI food scanner a client subscribes to) (opens in a new tab)https://everfit.io/macrosnap/
  33. 33.Everfit help center: Processing fees for payments ($9 platform fee, card rates) (opens in a new tab)https://help.everfit.io/en/articles/5684968-processing-fees-for-payments
  34. 34.Everfit help center: Introducing the AI Workout Builder (workouts from typed text) (opens in a new tab)https://help.everfit.io/en/articles/9373485-introducing-ai-workout-builder
  35. 35.Everfit marketplace help: Intro fees for coaches (15% revenue share) (opens in a new tab)https://help-marketplace.everfit.io/en/articles/10800902-intro-fees-for-coaches

Hevy Coach, My PT Hub, PT Distinction, Kahunas, CoachRx, Everfit, TrueCoach are trademarks of their owners, none of which is affiliated with CoachVana. Their pricing and features are quoted from the public sources above as of the dates shown and may have changed.